What people say about your brand online directly impacts your business. Negative sentiment can spread quickly, while positive conversations drive growth.
Monitoring brand mentions manually across platforms is impossible at scale. You need automated sentiment detection and analysis.
Comprehensive brand intelligence
Classify mentions as positive, negative, or neutral with confidence scores.
Identify trending topics and emerging conversations about your brand.
Detect sudden sentiment shifts that may indicate PR issues.
Benchmark your sentiment against competitors.
Analyze brand sentiment
const axios = require('axios');
const API_KEY = 'your_api_key';
// Analyze sentiment from social media discussions
const discussionUrl = 'https://social-platform.com/search?q=brandname';
const sentiment = await axios.get('https://api.webscraping.ai/ai/fields', {
params: {
api_key: API_KEY,
url: discussionUrl,
fields: JSON.stringify({
overall_sentiment: 'Overall sentiment: positive, negative, or neutral',
sentiment_score: 'Score from -1 (negative) to 1 (positive)',
positive_mentions: 'Count and examples of positive mentions',
negative_mentions: 'Count and examples of negative mentions',
key_themes: 'Main topics being discussed',
trending_issues: 'Any emerging complaints or concerns',
competitor_mentions: 'Mentions of competitors in context'
})
}
});
console.log(sentiment.data);
// {
// "overall_sentiment": "positive",
// "sentiment_score": 0.65,
// "positive_mentions": {
// "count": 45,
// "examples": ["Love the new features", "Best customer service"]
// },
// "negative_mentions": {
// "count": 12,
// "examples": ["App crashes sometimes", "Pricing increased"]
// },
// "key_themes": ["product quality", "customer service", "pricing"],
// "trending_issues": ["Users discussing the latest update"],
// "competitor_mentions": ["Compared favorably to CompetitorX"]
// }
// Deep dive on specific review page
const reviewUrl = 'https://review-site.com/company/your-brand';
const reviewAnalysis = await axios.get('https://api.webscraping.ai/ai/question', {
params: {
api_key: API_KEY,
url: reviewUrl,
question: 'Summarize the main complaints and praises. What should this company focus on improving? What are customers most happy about?'
}
});
curl -G "https://api.webscraping.ai/ai/fields" \
--data-urlencode "api_key=your_api_key" \
--data-urlencode "url=https://review-site.com/company/brand" \
--data-urlencode 'fields={"overall_sentiment":"positive/negative/neutral","sentiment_score":"Score -1 to 1","key_themes":"Main topics","issues":"Any complaints"}'
# Deep analysis
curl -G "https://api.webscraping.ai/ai/question" \
--data-urlencode "api_key=your_api_key" \
--data-urlencode "url=https://review-site.com/company/brand" \
--data-urlencode "question=What are the main complaints and what do customers praise?"
Twitter, Facebook, Instagram, LinkedIn
G2, Capterra, Trustpilot, Google Reviews
Reddit, industry forums, Hacker News
Media coverage and industry publications
More monitoring solutions
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