Understand what content works for your competitors. Identify content gaps, analyze messaging, and find opportunities to outperform.
Creating content blindly wastes resources. You need to know what topics resonate with your audience, what's working for competitors, and where the gaps are.
Manual competitor analysis is time-consuming and often incomplete. You need automated content intelligence to stay competitive.
Deep insights into competitor content strategies
Catalog competitor blog posts, topics, and publication frequency.
Identify content themes and keyword targets.
Extract and compare value propositions and CTAs.
Find topics competitors cover that you don't.
Analyze competitor content with AI
const axios = require('axios');
const API_KEY = 'your_api_key';
// Analyze competitor's homepage messaging
const homepageUrl = 'https://competitor.com';
const homepageAnalysis = await axios.get('https://api.webscraping.ai/ai/question', {
params: {
api_key: API_KEY,
url: homepageUrl,
question: 'What is this company\'s main value proposition? Who is their target customer? What are their key differentiators? What CTAs do they use?'
}
});
console.log(homepageAnalysis.data);
// Extract blog post details for content analysis
const blogUrl = 'https://competitor.com/blog';
const blogAnalysis = await axios.get('https://api.webscraping.ai/ai/fields', {
params: {
api_key: API_KEY,
url: blogUrl,
fields: JSON.stringify({
recent_posts: 'Array of recent blog posts with title, date, and topic/category',
main_topics: 'List of main content themes or categories',
post_frequency: 'How often they publish new content',
content_types: 'Types of content (how-to guides, case studies, etc.)'
})
}
});
console.log(blogAnalysis.data);
// {
// "recent_posts": [
// {"title": "10 Tips for...", "date": "Jan 5, 2025", "topic": "Guides"},
// ...
// ],
// "main_topics": ["Product Updates", "Industry Insights", "How-To Guides"],
// "post_frequency": "2-3 posts per week",
// "content_types": ["Blog posts", "Case studies", "Whitepapers"]
// }
curl -G "https://api.webscraping.ai/ai/question" \
--data-urlencode "api_key=your_api_key" \
--data-urlencode "url=https://competitor.com" \
--data-urlencode "question=What is this company's main value proposition? Who is their target customer? What are their differentiators?"
Find topics competitors rank for that you don't cover
Keep sales battlecards updated with competitor messaging
Track when competitors mention your brand
Monitor competitor product announcements
Get started with 1,000 free API credits. No credit card required.